According to a survey by LinkedIn, 72% of professionals believe that having a strong personal brand can help them gain a competitive advantage. It's time to get unstuck and build your personal brand using the power of LinkedIn.

In this training, you'll learn easy ways to update your profile and increase your profile views (aka opportunities). LinkedIn has changed a lot in the past five years.

Gone are the days of only checking LinkedIn when you needed a new job. It's now one of the most powerful tools to help you build a digital presence and attract the opportunities you deserve.

Here's what you'll learn:

• Insight into how to create a cover photo that speaks to your industry and personality
• How to craft a Headline that helps your profile show up in search results
• Tips on how to write an About section filled with strategic keywords

This session is not for the passive. Come prepared to make real-time updates to your LinkedIn profile and amplify your professional brand!

Meet Your Host

Portia Obeng is a social media strategist and LinkedIn coach with over 10 years of experience in social media strategy and content management. She started before Snaps were chatted, Instagram had stories, and Tiks were toked; and her current specialties are Instagram and LinkedIn.

She helps career professionals and small business owners level up on LinkedIn, gain clarity, and make more money. She also helps organizations transform their employees into LinkedIn superstars who advocate for the company, amplify brand messaging, and attract the best talent.

Portia loves being Ghanaian, spicy food, dancing, roller skating, live music, experiencing new countries, and reading a good book (preferably on a beautiful beach in Ghana).